Privacy policy

BLACK AND SOL
Liendenlaan 321-12 
4006 CM Tiel
The Netherlands
E-mail: info@blackandsol.com

BLACK AND SOL is een online e-commercebedrijf. Het bovenstaande adres wordt gebruikt voor administratieve doeleinden en is geen fysieke winkel of locatie waar klanten hun bestellingen kunnen afhalen.



BLACK AND SOL is the data controller responsible for the processing of your personal data as described in this Privacy Policy.

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Last updated: 08-26-2026

This Privacy Policy describes how BLACK AND SOL ("we", "us", or "our") collects, uses, stores, and protects your personal data when you visit our website, use our services, place an order, or otherwise communicate with us.

HOW WE COLLECT YOUR PERSONAL DATA

We collect personal data when you use our website, place an order, create an account, contact us, subscribe to our marketing communications, leave a review, or otherwise interact with BLACK AND SOL.

We may collect personal data directly from you, automatically through your use of our website, or through third-party services that we use to operate and improve our online store.


WHAT PERSONAL DATA WE COLLECT

- Name and contact details, such as your name, email address, telephone number, and address.
- Order information, including billing address, shipping address, products purchased, order details, and payment status.

- Account information, if you create an account with us.

- Customer service information, including information you provide when contacting us by email or through other communication channels.

- Marketing preferences, such as whether you have subscribed to our newsletter or other promotional communications.

- Information relating to reviews that you choose to submit, including reviews submitted through Trustpilot.

- Technical information, such as your IP address, browser type, device information, and information about how you interact with our website.


HOW WE USE YOUR PERSONAL DATA

- To process and fulfill your orders and provide our products and services.

- To process payments and prevent fraudulent or unauthorized transactions.

- To arrange shipping and delivery of your order.

- To communicate with you about your orders, payments, returns, questions, or other customer service matters.

- To maintain and administer your customer account, where applicable.

- To improve, maintain, and secure our website and services.

- To analyze how our website is used and improve our products, services, and customer experience.

- To send marketing communications where we have a valid legal basis to do so, including where you have provided consent.

- To advertise our products and services through platforms such as Meta (Facebook and Instagram), where applicable and in accordance with applicable privacy and cookie laws.

- To comply with legal and tax obligations and to protect our rights and the security of our business.


LEGAL BASES FOR PROCESSING

Depending on the purpose for which we process your personal data, we rely on one or more of the following legal bases under the General Data Protection Regulation (GDPR/AVG):

- Performance of a contract: for processing and fulfilling your orders, handling payments, arranging delivery, and providing customer service related to your order.

- Legal obligation: where we are required to process or retain information to comply with applicable laws, including tax and accounting obligations.

- Consent: where you have given consent, for example, for certain marketing communications or non-essential cookies.

- Legitimate interests: where necessary for purposes such as improving our services, securing our website, preventing fraud, and maintaining our business, provided that these interests do not override your fundamental rights and freedoms.


PAYMENTS

We offer various payment methods, including Shop Pay, Visa, Mastercard, Maestro, Apple Pay, Google Pay, Bancontact, iDEAL, and Klarna.

Payments are processed through the relevant payment providers. Depending on the payment method you choose, the payment provider may process personal data such as your name, billing information, payment details, and other information required to process your payment.

We do not need to receive or store your full payment card details ourselves in order to process your order.


THIRD-PARTY SERVICE PROVIDERS

We use third-party service providers to operate, maintain, and improve our website and services. These providers may process personal data on our behalf where necessary to provide their services.

- Shopify: our online store platform and provider of various services necessary to operate our online store.

- Google Analytics: used to analyze website traffic and understand how visitors interact with our website.

- Shopify Email: used to send email communications, including marketing communications where applicable.

- Meta (Facebook and Instagram): may be used for advertising, measurement, and marketing purposes.

- Trustpilot: used to collect and display customer reviews and feedback.
- Hostinger: used for domain-related services.

These third parties may process personal data in accordance with their own privacy policies and applicable data protection laws.


COOKIES AND SIMILAR TECHNOLOGIES

We use cookies and similar technologies on our website. Cookies are small text files that are stored on your device when you visit a website.

Some cookies are necessary for the website to function properly. Other cookies may be used for analytics, marketing, advertising, or to improve your experience on our website.

Depending on the type of cookie, we may ask for your consent before placing or using the cookie where required by applicable law.

Shopify may place cookies that are necessary for operating the online store. For more information about Shopify's use of cookies, please refer to Shopify's cookie policy.

You can manage or withdraw your cookie preferences through the cookie settings available on our website, where applicable.


META (FACEBOOK AND INSTAGRAM)

We may use Meta technologies, including tools provided by Meta Platforms, Inc. and its affiliated companies, for advertising, measurement, and marketing purposes.

These technologies may allow us to measure the effectiveness of our advertising and show you relevant advertisements on Meta platforms such as Facebook and Instagram.

Where required by law, we will request your consent before using non-essential cookies or similar tracking technologies for these purposes.


GOOGLE ANALYTICS

We use Google Analytics to understand how visitors use our website and to improve our website, services, and customer experience.

Google Analytics may collect information such as your IP address, device information, browser information, and information about how you interact with our website.

Where required by applicable law, we will request your consent before using Google Analytics or similar non-essential analytics technologies.


MARKETING COMMUNICATIONS

If you subscribe to our marketing communications, we may use your email address to send you newsletters, promotions, product information, and other marketing communications.

You can unsubscribe from marketing communications at any time by using the unsubscribe link included in our emails or by contacting us at info@blackandsol.com.

If you unsubscribe from marketing communications, we may still contact you with non-marketing messages that are necessary, such as information about your order, payment, delivery, or customer service requests.


REVIEWS AND TRUSTPILOT

We may use Trustpilot to collect and display customer reviews and feedback. If you choose to leave a review, information that you submit may be processed by Trustpilot in accordance with Trustpilot's own privacy policy.

Reviews that you choose to publish may be publicly visible.


HOW WE SHARE PERSONAL DATA

We may share personal data with third parties where this is necessary to provide our services, process your order, process payments, operate our website, provide analytics, conduct marketing activities, comply with legal obligations, or protect our rights.

This may include Shopify, payment providers, Google, Meta, Trustpilot, Hostinger, and other service providers that are necessary for the operation of our online store.

We do not sell your personal data.


INTERNATIONAL DATA TRANSFERS

Some of the service providers we use may process personal data outside the European Economic Area (EEA), including in countries such as the United States.

Where personal data is transferred outside the EEA, we rely on legally recognized safeguards where required, such as an adequacy decision, Standard Contractual Clauses, or another lawful transfer mechanism.


DATA RETENTION

We retain personal data only for as long as necessary for the purposes for which it was collected, unless a longer retention period is required or permitted by law.

Order and accounting information: we retain information for as long as required by applicable tax and accounting legislation. In the Netherlands, relevant accounting records are generally subject to a statutory retention period of 7 years.

- Marketing information: where processing is based on consent, we retain the relevant information for as long as necessary for the purpose of the consent, unless you withdraw your consent earlier or another legal basis applies.

- Other personal data: we retain this information for no longer than necessary for the purposes for which it was collected, unless a longer period is required by law or necessary for the establishment, exercise, or defense of legal claims.


SECURITY

We take appropriate technical and organizational measures to protect your personal data against loss, misuse, unauthorized access, disclosure, or alteration.

However, no method of transmitting or storing information can be guaranteed to be completely secure.


YOUR RIGHTS

Under the GDPR/AVG, you may have the following rights regarding your personal data, depending on the circumstances:

- The right to access your personal data.
- The right to correct inaccurate or incomplete personal data.
- The right to request deletion of your personal data, where legally applicable.
- The right to restrict the processing of your personal data in certain circumstances.
- The right to object to certain processing activities, including processing based on legitimate interests.
- The right to data portability where applicable.
- The right to withdraw consent where processing is based on consent.

To exercise your rights, please contact us at info@blackandsol.com. We may need to verify your identity before processing your request.

We will respond to your request within the period required by applicable data protection law.


CHILDREN'S DATA

Our website and services are not specifically directed at children. We do not knowingly collect personal data from children where this is prohibited by applicable law.

If you believe that a child has provided us with personal data without the required permission, please contact us at info@blackandsol.com.


THIRD-PARTY WEBSITES

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, security, or content of these third parties. We recommend that you review their privacy policies before providing them with personal data.


COMPLAINTS

If you have concerns about the way we process your personal data, please contact us first at info@blackandsol.com so that we can try to resolve your concern.

You also have the right to lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens) if you believe that we process your personal data in violation of applicable data protection law.


CONTACT

If you have any questions about this Privacy Policy, our privacy practices, or the processing of your personal data, please contact us:

BLACK AND SOL
Liendenlaan 321-12
4006 CM Tiel
The Netherlands
E-mail: info@blackandsol.com

BLACK AND SOL operates as an online e-commerce business. The address above is used for administrative purposes and is not a physical storefront or customer pickup location.

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